Hoekema Design & Editorial (HDE) is the consulting business of Jim Hoekema, an interaction designer, information architect, writer and editor.

The content here generally predates 2008, when I put my consulting business on the back burner and took a full-time position at Accenture, in a group known as the User Experience Group, then Accenture Experience Agency, and finally Fjord. In March 2016, I stepped down from that role.

During my eight years with Accenture, I had the pleasure of working on 33 client projects, traveling to 20 cities, and designing for a variety of industries and platforms (including web, mobile, kiosk & car). Most of those projects were proprietary, but a selection of scrubbed remnants may be seen in the "portfolio" PDF (right).

By the way, sorry about the quaintly outdated, frames-based site design. Maybe one of these days I'll switch over to a more fashionable mobile-first design with everything all-caps and centered over desaturated photos, with parallax, and, like, not so many words.

• Large corporations such as Bank of America, Goldman Sachs, Philips, IBM, AT&T, LG, Pepsi, Caterpillar, Halliburton, Visa, Bose, Merck, Johnson & Johnson, Takeda, Duke Energy, Exelon, Comcast, Rogers Telecom, and others.
• Major nonprofits such as the Smithsonian Institution, National Geographic, National Park Service, Educational Testing Service, the Getty Institute, and the Museum of Modern Art.
• Small businesses (recruiting firm, bed & breakfast, two real-estate firms, law firm, visual artist, bindery)
• Smaller nonprofits (Habitat for Humanity, Newburgh Preservation Association, Dutch Reformed Church Restoration Committee)
• Government (Newburgh NY, Toronto, California, Massachusetts).

Summary of skills and services:

Information Architecture	Interactive Design
• Contextual research, needs analysis	• Web, intranet, mobile
• User personas, scenarios	• Wireframes & prototyping
• Content strategy	• HTML, CSS, JavaScript
• Usability testing & analysis	• Axure, Dreamweaver
Other Design	Writing & Editorial
• User-interface design	• Writing for the web
• Visual & icon design	• Specifications
• Heuristic analysis	• Copy writing
Production	Communication
• Proposals, Budgets, Schedules	• Consensus facilitation
• Project Management	• Public presentations
• Audio & video production	• Clear, concise explanation

For more information, email me at: jim at hoekema dot com


Updated: October 2, 2017

Eames Art Game Article
ACM Interactions June 2017
---

Information Architecture

User Interface Design

"Painting the new picket fence was billed as a 'Tom Sawyer' party, and that's just how it happened..."

Writing


Graphic Design